Smart banners templates in Yandex Direct
Yandex Direct added templates of smart banners for advertising clothes, footwear, and accessories.
Users will see information about items before entering the website because these special templates will help show key characteristics and different photos. All the necessary information will be directed to smart banners from YML-feed.
If a user hovers a mouse over an item, the picture will zoom in. This will allow users to see the item in detail – patterns on the fabric, the cutout and so on.
When clicking on smart banners, users will be directed to the product flypage in the online store. Smart banners can be useful for finding users who have not completed a purchase as well as for attracting new customers.
Foreign Real Estate in Russia: 2023 Trends
In recent years the demand for foreign real estate among the Russian-speaking audience has reached the highest point.
In this guide you will find an overview of the current state of the market, a portrait of a Russian-speaking buyer and useful tips on adapting your business and digital sources to a new field.
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Russian SEO in 2023: Trends and Features of Russian Search
Nowadays, good online search visibility is an essential element of a successful business, especially one that deals in foreign countries.
We’ve created a whitepaper where we go through both SEO trends in general and consider some specific factors of Russian search as well.
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